Last month we reported on a story about history being made as 26 Saudi Arabian women began their first courses on how to sell lingerie, taking the duty from salesmen. Now, the class is over and the women are ready to put their training in action and the government is behind them 100%.
The 10 day class took place in Jeddah, off the shores of the Red Sea. The class is symbolic of a huge breakthrough for Saudi Arabia. Organized groups of women protested the streets after years of buying their lingerie from men.
Most of the stores in the region are managed solely by men, mostly immigrants from east Asia. The only place to buy from a woman is from a “women’s only” mall; of which there are very few.
“It was a wonderful experience,” one of the women in the class said. “But the thing which sent me into a state of shock was the bra sizes. Before the course we did not know how to measure.”
As of January 1, 2010, the sale of lingerie will be restricted to saleswomen. The memo, written by the government of the al-Sharga emirate, warned that storeowners who do not comply are at risk of high penalties.
Source: YNetNews.com
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